Moving Toward the “Tipping Point” for Transformation in Cancer Care

Andrew Pecora, MD, FACP, CPE, is the chief innovation officer and vice president of cancer services at John Theurer Cancer Center, part of Hackensack University Medical Center and an anchor of Regional Cancer Care Associates (RCCA). Dr. Pecora recently visited Evidence-Based Oncology to discuss the progress of COTA, a company created in 2011 to develop technology that is poised to transform cancer care delivery by helping oncologists and specialists make decisions that will yield the best outcomes in the most cost-effective way, all at the point of care. The big picture is that in the era of population health, each patient can be treated based on a discrete population that mirrors their characteristics, instead of a broad population for which the average treatment “might not be so good,” Pecora said.